Andy — Sat, 21 Apr 2007 22:14:00 +0000

This I find interesting. You can see on the right (hopefully) the link to my MySpace page using the anchor text “internet idiocy”. Just checked it an low & behold, my MySpace page comes up number 2 on Google for that search keyword. That’s “achieved” (and bare in mind I don’t give a monkeys wheer my awful MySpace page is in SERPS) a number two result for what I don’t think is an unreasonable serach query. The only thing that’s beating it is the internetidiocy.com domain and I don’t fancy trying to beat that – a lot of work and no real benefit.

Some people have suggested anchor text isn’t as important as it once was. Here’s the proof of the pudding – I can tell you the destination page doesn’t contain either word, so that ONE link using that anchor text achieved the page one Google result all by itself. This whole SEO thing is starting to get interesting (at least, I think so). Check my previous post on a page one result (nothing to do with anchor text) here:

http://www.tomcatuk.net/2007/04/ive-never-really-believed-use-of-h1-tag.html

Andy — Mon, 16 Apr 2007 11:10:00 +0000

The Inquirer is running an interesting story today on a 15 year old boy who fooled YouTube into taking down videos for alleged copyright infringement. The laughable part being that the copyright holder not only knew YouTube were hosting some of their content, but was actually pleased to have it there as it gave them free exposure.

This, for me at least, highlights a worrying possibility. It seems almost anyone, regardless of their ability to prove who they are, can have content removed from major sites. Today it’s videos on YouTube. Tomorrow it’ll be some kid in Romania getting your site barred from Google using similar tactics. It would have to be the ultimate SEO tactic. Just get all your competition delisted.

Andy Fletcher » anchor text